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Perry Marshall is a renowned business consultant, bestselling author, and engineer celebrated for his revolutionary work in marketing, science, and strategy. With a degree in electrical engineering from the University of Nebraska–Lincoln, he began his career designing acoustical systems for major auto brands.  In 2002, he pioneered digital advertising practices, writing The Definitive Guide to Google AdWords and later Ultimate Guide to Facebook Advertising. His 2013 release 80/20 Sales and Marketing reshaped business thinking and earned acclaim from Inc. and Forbes.

Marshall also integrates scientific inquiry into his work, launching the $10 million Evolution 2.0 Prize at London’s Royal Society to solve origins-of-information challenges. He co-founded the AACR’s Cancer & Evolution Working Group and has published peer-reviewed papers on quantum biology and cognition. His insights into evolutionary theory, information science, and high-performance audio design (featured in AudioXpress) highlight a rare blend of technical depth and business acumen.